Visual Identity, Art Direction, Packaging — 2025
For this project, I developed a brand identity for Encanto, a conceptual café located in Barcelona's vibrant Gràcia neighbourhood. The brief called for a clean, minimalist aesthetic that would reflect the café's dedication to simplicity and quality.
DESIGN ELEMENTS
A minimalist logotype with a custom typeface that balances modern and approachable qualities
A distinctive pixelated cross motif that serves as a recognizable brand marker
A restrained color palette of black and white, allowing the products to be the heroes
Thoughtful typography highlighting the café's three pillars: Café, Pan, Diario (Coffee, Bread, Daily)
© GRIEP.DESIGN ´25
08:33:44
Visual Identity, Art Direction, Packaging — 2025
For this project, I developed a brand identity for Encanto, a conceptual café located in Barcelona's vibrant Gràcia neighbourhood. The brief called for a clean, minimalist aesthetic that would reflect the café's dedication to simplicity and quality.
DESIGN ELEMENTS
A minimalist logotype with a custom typeface that balances modern and approachable qualities
A distinctive pixelated cross motif that serves as a recognizable brand marker
A restrained color palette of black and white, allowing the products to be the heroes
Thoughtful typography highlighting the café's three pillars: Café, Pan, Diario (Coffee, Bread, Daily)
© GRIEP.DESIGN ´25
08:33:44
Visual Identity, Art Direction, Packaging — 2025
For this project, I developed a brand identity for Encanto, a conceptual café located in Barcelona's vibrant Gràcia neighbourhood. The brief called for a clean, minimalist aesthetic that would reflect the café's dedication to simplicity and quality.
DESIGN ELEMENTS
A minimalist logotype with a custom typeface that balances modern and approachable qualities
A distinctive pixelated cross motif that serves as a recognizable brand marker
A restrained color palette of black and white, allowing the products to be the heroes
Thoughtful typography highlighting the café's three pillars: Café, Pan, Diario (Coffee, Bread, Daily)
© GRIEP.DESIGN ´25
08:33:44